A bigger bundle all wrapped up

A bigger bundle all wrapped up View Gallery
UPC Ireland's Magnus Ternsjo

To carve out more market share, Ireland’s telco companies are planning on bundling mobile, landline, broadband and TV in one consumer package. But will customers fall for quad-play?

Telcos in Ireland are set to roll out quad-play services during 2015 in a bid to improve profitability in the consumer market, but operators are divided as to how soon they will see it improve the bottom line.

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