For every £1 spent on green fees in Northern Ireland, a further £4 is spent elsewhere in the economy, writes Brian Keogh
The price of golf’s soul has already been decided, with The Open switching to Sky’s pay TV in two years' time
Rory McIlroy has leveraged his brand and his friends to ensure the success of this week’s Irish Open
Augusta National has done a remarkable job in bringing one of the world’s most iconic sporting events into the 21st century.
In the space of a year, Rory McIlroy has reinvented himself, splitting from his management team, signing lucrative new deals and heading for the grand slam. Meet McIlroy 2.0, writes Brian Keogh.
Darren Clarke’s 2016 European Ryder Cup captaincy could be worth up to €2.7 million to him over the next year and a half. Brian Keogh reports.
The Irish Open has remained a flickering presence in the European Tour firmament for the past fo...
While golf’s big-name stars burn brightly, others freeze in remote orbits on the satellite tours, writes Brian Keogh
While golf's big-name stars burn brightly, others freeze in remote orbits on the satellite tours, writes Brian Keogh.
The biennial matches between the United States and Great Britain and Ireland had become so one-sided that there were question marks over its future.
McIlroy is golf’s billion dollar ticket (and counting), writes Brian Keogh.
By the time the Open Championship reaches Portrush in 2019, it will be worth in the region of €90 million to the North, writes Brian Keogh at Hoylake.
The cry of “women and children first” went up when the Titanic hit that iceberg 102 years ago.
Already one of the most elitist institutions in American life, Augusta National Golf Club is spending tens of millions on making itself even more exclusive, writes Brian Keogh.
