UTV’s slow start encouraged TV3 sale

5th July, 2015
4
David McRedmond, chief executive, TV3

UTV Ireland’s poor performance to date encouraged Liberty Global to buy TV3, as the nation’s largest commercial broadcaster had been performing better than expected in the face of its new competition.

The international media organisation had been in discussions with TV3 last year, but any deal was put on hold until it became clear how the station would perform once UTV Ireland launched, according to TV3’s chief executive David McRedmond....

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