GAA sells media rights for €80 million in its first five-year deal

Deal marks an increase of more than 30 per cent on the previous one

4th December, 2016
Dublin and Mayo clash in this year’s All-Ireland Final Inpho

The GAA has sold its media rights for more than €80 million in a five-year deal.

The deal, which includes TV and radio rights for the league and championship, marks an increase of more than 30 per cent on the previous one, which saw the GAA make €11.2 million on media rights last year.

The GAA is expected to make an official announcement this week after months of negotiation.

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