Dealers take note: we don’t buy cars the way we used to
A new study suggests that the motor industry needs to make the car-buying process more friendly and less ‘hard sell’
One of the country’s largest used-car sales websites, Carzone.ie, released the results of an interesting piece of research earlier this week. Using a comprehensive combination of qualitative and quantitative data (involving 274 people who were either actively looking to buy a car or had bought one recently), it sought to define the car-buying journey in Ireland and how it can be improved.
Before the research was conducted, Carzone defined the four traditional stages...
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Analysis: International game retains an emotional and commercial appeal
In the final part of our look at the financial issues affecting the now collapsed Super League, we break down why international football remains a force the rich clubs cannot ignore
Willie O’Reilly: Fate of print may be in hands of next Irish Times boss
As the search to replace managing director Liam Kavanagh continues, the paper’s finances are in fine fettle but the challenges facing it are piling up fast
Opinion: Do Ireland’s policy leaders suffer from a lack of skin in the game?
There may be a moral hazard in how those who implement lockdowns do not tend to be the ones who suffer the consequences
Analysis: Communications own goals doomed European Super League to failure
The project’s architects had no discernible strategy for how to sell their ideas to anybody from the public to internal stakeholders