Tired of falling factory beef prices, Dan Lynam, a farmer from Kilbeggan in Co Westmeath, decided to try an experiment - he would process his own meat locally to see if he could make a bigger profit.
He took a heifer that would have sold for €1,280 to meat processors, but instead had it slaughtered and packaged by a local butcher, and sold the meat cuts to friends and neighbours.
Lynam made €2,488 which, accounting...
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