Video ads lift Facebook sales and profits

Social network made more than $2 billion in second quarter

Instagram ads boost Facebook Pic: Getty

Facebook last night reported second-quarter revenue that beat analysts’ projections, lifted by sales of video and Instagram ads.

Q2 sales climbed 59 per cent to $6.44 billion, compared with the $6.01 billion average estimate of analysts surveyed by Bloomberg.

Facebook now has 1.71 billion monthly users, up from 1.65 billion in the previous quarter. Daily users rose to 1.13 billion. Monthly active users on mobile rose to 1.57 billion, 20 per cent more ...