Premium treats for pampered pooches

Health-conscious dog-owners extend clean living ethos to pets

Jacqueline Griffin, managing drector of Premium Canine PIc: Clare Keogh

Name: Jacqueline Griffin

Company: Premium Canine

The pitch: wholefood dog treats

Biomedical scientist Jacqueline Griffin has left behind life in the lab in favour of a new career selling handmade dog treats for pampered pooches.

Based in Cork, Griffin’s products include Blueberry Doughnuts, Peanut Butter or Cheesy Bones, Pupcakes and Minty Fresh Breath Drops, with prices starting at €1. She also sells birthday cakes for dogs costing from €15.

Her main selling point, ...