Making Maximum impact online

Niall McGarry was quick to realise the perils of traditional print media, and believes digital publishers will have an even stronger foothold in the market by 2021

Niall McGarry, founder, Joe.ie: the future for print is bleak Picture: Fergal Philips

Niall McGarry, the man behind a family of digital platforms, including Joe.ie, does not mince his words about what he sees as the failings of traditional media.

“Big media institutions are caught out in the cold, mainly through arrogance, I would suggest,” he said.

In McGarry’s view, those at the helm of traditional media organisations in Ireland assumed that people would continue to read their newspapers, and then would gradually move on to ...