Instagram clocks up 500,000 advertisers

Instagram attracts the bulk of its advertising from small businesses
Instagram graph

Instagram has more than doubled the number of advertisers using its platforms since February. The Facebook-owned photo and video-sharing app opened up to advertising a year ago and now has 500,000 advertisers.

Instagram’s chief operating officer Marne Levine said that most of the world’s top brands now advertise on Instagram but that the majority of ...