Finding a snug fit

It’s an export-driven product, but Tullamore Dew’s global brand ambassador kept it local last week with a trip to the Ploughing Championships

John Quinn, global brand ambassador for Tullamore Dew: People love learning about whiskeys these days Picture: Jeff Harvey

In the drawing room of Dublin’s Merrion Hotel last Tuesday, John Quinn, global brand ambassador for Tullamore Dew, pulled out a pair of (spotless) Wellingtons. Straight after the interview, Quinn was heading to his first ever Ploughing Championships.

With the farming industry’s keynote event of the year taking place in Screggan, near Tullamore in Co Offaly, just down the road from Tullamore Dew’s distillery, it was vital the whiskey brand had a presence ...