Comment: Eir and Virgin Media's war hurting consumers

Sports channels stand-off is infuriating for customers, writes Emmet Ryan

Eir in dispute with Virgin Media over sports channels Pic: RollingNews

When managing a crisis, it's best to have some idea of how those affected by the matter are feeling about it. Virgin Media sent a text on Tuesday that was kind of a sign that the telco really hasn't read the room.

The text directed customers to a URL ending with 'finalwhistle' as though promoting theloss of access to 6* main sports channels and a further 6** overflow content channels was something users ...